Page 85 - Key Words in Religion Media and Culture
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68  J. Kwabena Asamoah-Gyadu

             media constitutes extensions of actual ministries. In today’s media world, no
             religious organization can lay absolute claim to the allegiance of its registered
             members. The media have not only universalized religious belief and practice
             but have democratized access to the sacred, making it possible for the use of
             media to deepen, advertise, and even hype the formation of communities.
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