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42 • Part I A Review of Performance Management

              We can expand on this concept to create metrics that drive the right
            behavior, in this case collaboration. One of the adverse effects we have
            seen is suboptimization, which is what happens when we follow con-
            ventional wisdom. But conventional wisdom is not always right. There-
            fore, some key metrics should not be assigned to a single performance
            owner, but to two performance owners who need to collaborate to
            achieve the target, because both own an essential part of the means
            and resources. In this case, the targets are not defined for a single busi-
            ness domain, but for crossovers between the business interfaces.
              A CIO had a problem with the business interface between IT devel-
            opment and IT operations. Development was responsible for imple-
            menting systems, and operations was responsible for running them,
            after extensive acceptance testing. A new performance indicator was
            introduced: time used to take new development into production. Both
            managers complained, as they did not have the means by themselves
            to achieve the target. The CIO rightfully pointed out that they hit the
            nail on the head. The metrics drove the behavior to collaborate.


            Understanding the Impact of Feedback
            Every person needs and likes feedback, even when it is negative feed-
            back. It is important to hear how we are doing and how we are perceived.
            When feedback is positive, it will spur the displayed behavior. If the feed-
            back is negative (but constructive), there is a good chance it will alter
            behavior. However, the way feedback is delivered is crucial for how you
            will choose to either accept it or not. Let’s have a look at two case stud-
            ies to show how organizational culture affected the impact of feedback.

            Case Study 1: Positive Impact of Measurement
            due to Understanding Company Culture
            A claims department of an insurance company has four groups in one
            wing of the building—North, South, East, and West. Each day, the
            claims are sorted by postal (zip) code and distributed to the right group.
            One of the most important performance indicators for the department
            is average process time. The sooner a claim is processed and the client
            is notified, the higher the customer satisfaction, even if the claim is not
            always awarded. It fits the customer value proposition of the company:
            clear and fast results. When the average processing time lapsed, the
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