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124                          appraisal: an individual psychological perspective
                                 A more recent stream of literature relating to motivation and which bears some relation
                               to need for achievement is that dealing with the concept of Goal Orientation, which
                               may be defined as an orientation towards developing or demonstrating one’s ability
                               (VandeWalle & Cummings, 1997). Dweck and Leggett (1988) and other writers have
                               described two general groups of underlying goals that individuals pursue in achievement
                               situations; one is usually referred to as Learning Goal Orientation (LGO) and the other as
                               Performance Goal Orientation (PGO). The former is an orientation towards developing
                               competence by acquiring new skills and mastering new problems and tasks while the
                               latter is concerned with an orientation to demonstrate and prove the adequacy of one’s
                               competence by seeking favourable assessments and avoiding criticism. VandeWalle and
                               Cummings (1997) found that LGO was positively related to feedback seeking but PGO
                               was negatively related to feedback seeking. In the context of appraisal, one would expect
                               that individuals characterised by LGO would be much more positive in attitude to genuine
                               feedback, development suggestions and challenging goals; individuals demonstrating
                               PGO might show less tolerance of anything but positive feedback and might tend to focus
                               their efforts on maintaining their performance in areas in which they had already proved
                               their effectiveness. Phillips and Gully (1997) have demonstrated that goal orientation is
                               related to self-efficacy (see below).


                               Self-awareness, self-esteem, and self-efficacy
                               An individual’s level of self-objectivity is likely to exert some effect on his/her reaction
                               to PA. If the individual is able to stand back from his/her own feelings and needs, and to
                               assess his/her performance in an unbiased manner, it will perhaps make the task of the
                               appraiser somewhat easier when it comes to conveying an assessment (assuming that
                               the assessment is itself a fair one). The extent to which self-assessments are congruent
                               with assessments made by others has been termed ‘self-awareness’ and has been the sub-
                               ject of a growing body of research (London & Smither, 1995; Fletcher & Baldry, 1999).
                               The evidence, from a variety of settings, suggests that those higher in self-awareness
                               are found on independent measures to be higher performers (Fletcher, 1997c). Self-
                               awareness is, as was noted above, also recognised as a component of emotional intel-
                               ligence. It thus seems very likely that the more self-aware an individual is, the more
                               positive is his/her reaction likely to be in the PA situation. In part, this is because any
                               assessment made in PA should not come as a surprise to the person appraised, will tend to
                               be consistent with his/her self-picture and may be positive—or, at least, not less positive
                               than the appraisee’s self-assessment. Though there are a number of studies in relation
                               to 360 degree feedback that have examined self-awareness (e.g. Furnham & Stringfield,
                               1994), so far none has related it directly to reactions to PA more generally. Some find-
                               ings show a gender difference on self-awareness and self-assessment, suggesting that
                               women may be more modest in their self-assessment and more congruent with others’
                               assessments of them (Fletcher, 1999) which may in turn imply a greater likelihood of a
                               positive appraisal response on their part.
                                 More generally, however, self-assessment is likely to be influenced by self-esteem.
                               Fahr and Dobbins (1989) investigated the relationship between self-esteem and self-
                               assessments and found that individuals with high self-esteem evaluated themselves
                               more favourably than people with low self-esteem. There is a substantial literature on
                               self-esteem levels and responses to feedback (Swann, 1987), offering two alternative
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