Page 109 - How America's Best Places to Work Inspire Extra Effort in Extraordinary Times

96B RE-ENGAGE

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Blue-Shirt Nation social networking site. British Telecom was able
to attract more than 16,000 employees worldwide to collaborate on
its wiki. 8

4. Talk to good clients and gain feedback about how your company
has made a difference for them. Determine if this feedback could be
used to develop new ideas that can be implemented quickly.

5. Examine every process that may be getting in the way of employ-
ees being productive; look at every step to see if things can be more
streamlined.

Differentiator #2: Open and Honest Communication
Open and honest communication is important at all times, but par-
ticularly during uncertain times. Figure 4.2 shows the 10-plus per-

Figure 4.2