Page 239 - Religion, Media, and the Public Sphere
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For the political site of struggles unleashed by these opposing trends continues
                to be the national, not the post-national or transnational.
                  What follows is an attempt to pursue this line of thinking in the context of
                Turkey’s “televisual moment”—roughly ten years in chronological time. Speci¤-
                cally I am interested in how one of the most trenchant motifs of Turkish na-
                tionalism, we are all secular Muslims, has been simultaneously destabilized and
                recon¤gured in the political conjuncture of the late 1990s. My main concern is
                not the insurgent politics of Islam per se or how it has challenged the mytholo-
                gies of Turkish nationalism but rather the contradictory tendencies which have
                come into play. What I hope to trace is how the normative ¤ction of a secular
                Muslim has been reanimated and reaf¤rmed through commercial media, at a
                moment in time when its inherent ambiguities were highlighted and politicized
                by the growing visibility of Islam in the political arena.
                  My entry point of investigation into the dense political landscape of the late
                1990s in Turkey will be to focus on the metamorphosis of a divinity professor
                into a super-subject on commercial television—“the phenomenon of Yasar Nuri
                Öztürk.” The centerpiece of my analysis will be how the chimera of a “secular
                Muslim” was constituted on a particular talk-show program which was on the
                air for more than ¤ve years, featuring Yasar Nuri Öztürk as a regular guest every
                Friday morning. But, ¤rst, a parenthetical caveat on the generality and speci-
                ¤city of the “televisual moment” in Turkey.


                      The Unfolding of the “Televisual Moment” in Turkey
                      What de¤ned the televisual moment in Turkey, as in many parts of the
                postcolonial world, was the historical coupling between the explosive growth
                of neoliberal discourses and the phenomenal expansion of commercial media
                       1
                markets.  The dramatic failure of state-led development efforts to deliver its
                promise of national progress was already apparent by the 1980s, in a range of
                countries as diverse as India, Indonesia, and Turkey.  2  The blowing winds of neo-
                liberalism from the transnational arena, with its rhetoric of “freedom from state
                controls,” “opening to the outside,” and “integration to the global economy,”
                promised the dawn of a new era. But what lent hope and optimism to such a
                utopian possibility was the ease with which satellite technologies penetrated
                across space, suggesting that integration to a world of plentitude and choice
                waiting “outside” would be effortless, once “state barriers” were removed. It is
                all too easy to forget, with the hindsight of the present, that “the dismantling
                of state controls” was executed, at least initially, in the spirit of a heroic new
                beginning. The immediate burst of energy in media and consumer markets
                seemed to lend this hope tangibility, however brief, before it was displaced by
                the disillusionments of neoliberalism. 3
                  In its broader outlines, the eventful history of Turkey’s televisual moment is
                one variant of this narrative. It began sometime in the mid-1980s, with deregu-
                lation in ¤nancial and capital markets that spearheaded the “opening of the
                economy  to  the  outside.”  The  breakup  of  the  Soviet  Union  in  1989,  which

                      228 Ayse Öncü
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