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10.4  Types of usability testing or usability inspections  267




                   Table 10.1  Differences Between Classical Research and Usability Testing
                   Classical Research   Classical Research   Usability Testing
                   Source            Description             Description
                   Experimental design  Isolate and understand   Find and fix flaws in a
                                     specific phenomena, with the   specific interface, no goal of
                                     goal of generalization to other   generalization
                                     problems
                   Experimental design  A larger number of participants   A small number of participants
                                     is required             can be utilized
                   Ethnography       Observe to understand the   Observe to understand where
                                     context of people, groups, and   in the interface users are
                                     organizations           having problems
                   Ethnography       Deep participatory      Researcher participation is not
                                     embedding of the researcher   encouraged, except when an
                                     in the community is often   intervention is needed to help
                                     encouraged              the user get “unstuck” (with
                                                             strict protocols for doing so)
                   Ethnography       Longer-term research method  Short-term research method
                   Ethnography and   Used to understand problems   Used in systems and interface
                   experimental design  or answer research questions  development
                   Ethnography and   Used in earlier stages, often   Can take place as early as
                   experimental design  separate from (or only partially   paper prototypes, where there
                                     related to) the interface   is more potential impact on
                                     development process     the interface, but often takes
                                                             place in later stages, after
                                                             interfaces (or prototype versions
                                                             of interfaces) have been
                                                             developed, with less potential
                                                             impact on the interface
                   Ethnography and   Used for understanding   Used for evaluating solutions
                   experimental design  problems


                  most effective. For instance, in the debate on how many participants you need (see
                  Section 10.5.3), the focus is not on improving specific interfaces, but on understand-
                  ing and improving the usability methods themselves. But that isn’t usability testing,
                  that’s research on how to do usability testing and that’s a whole different topic!



                  10.4  TYPES OF USABILITY TESTING OR USABILITY
                  INSPECTIONS
                  There are many different types of usability testing. A more general term, “usability
                  engineering,” has sometimes been used to describe any process or activity that aims
                  to improve the ease of use of an interface. Under this heading, and sometimes under
                  the heading of usability testing, there are three distinct categories: expert-based test-
                  ing, automated testing, and user-based testing.
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