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Library of Congress Cataloging-in-Publication Data
David, Fred R.
Strategic management: concepts and cases / Fred R. David.—13th ed.
p. cm.
Includes bibliographical references and index.
ISBN-13: 978-0-13-612098-8 (casebound)
ISBN-10: 0-13-612098-9 (casebound)
1. Strategic planning. 2. Strategic planning—Case studies. I. Title.
HD30.28.D385 2011
658.4'012—dc22
2009052036

1098765432

ISBN 10: 0-13-612098-9
ISBN 13: 978-0-13-612098-8