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Source: Shutterstock/Photographer Dmitriy Shironosov

“Notable Quotes”

"A business is not defined by its name, statutes, or "The best laid schemes of mice and men often go awry."
articles of incorporation. It is defined by the business —Robert Burns (paraphrased)
mission. Only a clear definition of the mission and purpose
"A strategist’s job is to see the company not as it is . . .
of the organization makes possible clear and realistic
but as it can become."
business objectives."
—John W. Teets, Chairman of Greyhound, Inc.
—Peter Drucker
"That business mission is so rarely given adequate
"A corporate vision can focus, direct, motivate, unify, and
thought is perhaps the most important single cause of
even excite a business into superior performance. The job
business frustration."
of a strategist is to identify and project a clear vision."
—Peter Drucker
—John Keane
"The very essence of leadership is that you have to have
"Where there is no vision, the people perish."
vision. You can’t blow an uncertain trumpet."
—Proverbs 29:18
—Theodore Hesburgh
"The last thing IBM needs right now is a vision. (July 1993)
What IBM needs most right now is a vision. (March 1996)"
—Louis V. Gerstner Jr., CEO, IBM Corporation