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P AR T IV
Dimensionalizing
Your New Creative
Tools
In Parts I and II of this book we covered some of the fundamental
aspects of creativity that I felt must be laid down as a foundation for
the Do-It-Yourself Lobotomy thinking tools covered in Part III.
Here in Part IV, we touch upon a potpourri of other subjects. I’ve
found, as a creative thinking coach, when these topics are more clearly
understood they help students of creativeness make better use of the
tools—the mechanics of the creative process—to help them become
more fully realized creatively.
Part IV sheds light on simple aids to creativity such as observation
and jotting notes. This material helps you better understand the nonra-
tional aspect of creative ideas, especially the concepts in Chapter 14,
“Accidental Genius,” and Chapter 15, “Stop Making Sense.” In Part
IV we also cover practical topics such as selling your ideas, conducting
brainstorming sessions, and managing others for greater creativity. In
addition, we discuss the greatest barriers to creative realization and
how to overcome them.
Some of this might sound theoretical, but I learned much of this in
the laboratory of my profession, the workshops and brainstorming ses-
sions I run almost weekly with real people in real business situations. I
can assure you there is much practical knowledge to be gained in this
section.