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298   C o n t i n u o u s   I m p r o v e m e n t                                M e a s u r e   S t a g e    299


                                 Scale     Definition                 Example        Statistics
                                 Nominal   Only the presence/absence   Go/no go;     Percent;
                                           of an attribute; can only count   success/fail;   proportion;
                                           items                      accept/reject   chi-square tests
                                 Ordinal   Can say that one item has   Taste;        Rank-order
                                           more or less of an attribute   attractiveness   correlation
                                           than another item; can order a
                                           set of items
                                 Interval   Difference between any two   Calendar time;   Correlations;
                                          successive points is equal;   temperature   t-tests; F-tests;
                                          often treated as a ratio scale             multiple
                                          even if assumption of equal                regression
                                          intervals is incorrect; can add,
                                          subtract, order objects
                                 Ratio    True zero point indicates   Elapsed time;   t-test; F-test;
                                          absence of an attribute; can   distance;   correlations;
                                          add, subtract, multiply and   weight       multiple
                                          divide                                     regression

                                (ASQ Quality Engineering Handbook, 1992)

                                Table 14.1  Types of Measurement Scales and Permissible Statistics


                                all objects in the universe are members of one and only one class. Data col-
                                lected on a nominal scale are called attribute data. The only mathematical
                                operations permitted on nominal scales are = (which shows that an object
                                possesses the attribute of concern) or ≠.
                                   An ordinal variable is one that has a natural ordering of its possible
                                values, but for which the distances between the values are undefined. An
                                example is product preference rankings such as good, better, best. Ordi-
                                nal data can be analyzed with the mathematical operators, = (equality), ≠
                                (inequality), > (greater than), and < (less than). There is a wide variety of
                                statistical tech niques that can be applied to ordinal data, including the
                                Pearson correlation. Other ordinal models include odds-ratio measures,
                                log-linear models, and logit models. In quality management, ordinal data
                                are com monly converted into nominal data and analyzed using binomial
                                or Poisson models. For example, if parts were classified using a poor-
                                good-excellent ordering, the quality engineer might plot a p chart of the
                                proportion of items in the poor category.
                                   Interval scales consist of measurements where the ratios of differences
                                are invariant. For example, 90°C = 194°F, 180°C = 356°F, 270°C = 518°F,
                                360°C = 680°F. Now, 194°F/90°C ≠ 356°F/180°C but

                                                   356° −  194°F   180° −  90°C
                                                       F
                                                                       C
                                                                       C
                                                                              C
                                                   680 ° − 518 °F  =  360 ° − 270 °C
                                                       F




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