Page 40 - The Handbook for Quality Management a Complete Guide to Operational Excellence
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26   B u s i n e s s - I n t e g r a t e d   Q u a l i t y   S y s t e m s     T h e   Q u a l i t y   F u n c t i o n    27


                                   The first case to apply this modern rule was Greenman vs. Yuba Power
                                Products, Inc., in California in 1963. A party, Mr. Greenman, was injured
                                when a work piece flew from a combination power tool purchased for
                                him by his wife two years prior to the injury. He sued the manufacturer
                                and produced witnesses to prove that the machine was designed with
                                inadequate set screws.
                                   The manufacturer, who had advertised the power tool as having “rug-
                                ged construction” and “positive locks that hold through rough or preci-
                                sion work” claimed that it should not have to pay money damages because
                                the plaintiff had not given it notice of breach of warranty within a reason-
                                able time as required. Furthermore, a long line of California cases had
                                held that a plaintiff could not sue someone not in privity with him unless
                                the defective product was food.
                                   The court replied that this was not a warranty case but a strict liability
                                case. The decision stated that any “manufacturer is strictly liable … when
                                an arti cle he placed on the market, knowing that it is to be used without
                                inspection  for  defects,  proves  to  have  a  defect  that  causes  injury  to  a
                                human being.”
                                   The concept of strict liability was a turning point for both the con-
                                sumer movement and quality control. The use of effective, modern qual-
                                ity  control  methods  became  a  matter  of  paramount  importance.  The
                                concept is also called strict liability in tort, which is virtually synonymous
                                with the common usage of the term “product liability.” A tort is a wrong-
                                ful act or failure to exer cise due care resulting in an injury, from which
                                civil legal action may result. Tort law seeks to provide compensation to
                                people who suffer loss because of the dangerous or unreasonable actions
                                of others.
                                   A related concept is that of negligence. Negligence occurs when one per-
                                son fails to fulfill a duty owed to another or fails to act with due care. There
                                are two elements necessary to establish negligence: a standard of care rec-
                                ognized by law, and a breach of the duty or requisite care. Also, the breach
                                of duty must be the proximate cause of the harm or injury. The accepted
                                standard of care is that of the “reasonable person.” The court must measure
                                the action of the parties involved relative to the actions expected from an
                                imaginary reasonable person. To muddy the waters further, the court must
                                weigh the risk or danger of the situation against the concept of “reasonable
                                risk.” Clearly, these concepts are far from cut and dried.
                                   The  case  cited  above,  and  many  other  developments  since,  have
                                resulted in a feature that is unique to product liability law: namely, the con-
                                duct of the manufacturer is irrelevant.
                                   The plaintiff in a product liability suit need not prove that the manufac-
                                turer failed to exercise due care; he need show only that the product was
                                the proximate cause of harm, and that it was either defective or unreason-
                                ably dan gerous. This is what is meant by “strict liability.” In a sense, it is









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