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3

GATHERING THE DATA

• SelfMFLY
Managing
• Team
• Client

TEA

Intuition

Data

Analyzing Presenting
• Framing • Structure
• Buy-in
• Designing
• Gathering
• Interpreting

fter developing your initial hypothesis and determining the
Aanalyses you need to prove it comes the unglamorous but all-
important task of gathering the data necessary to perform those
analyses. An unquenchable appetite for facts is one of the hall-
marks of consulting à la McKinsey, and data gathering ranks
among the most important consulting skills—just ask any new

consultant after about six months on the job. Our interviews with

49

®
Team-Fly
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