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118 DELIVERY
(Caution: Don’t even think of using this kind of sweeping trend
design if your audience expects real attention to every detail.)
Or even this:
2014
6.7
Profits
2010
2.5
No one will fault you for using the conventional trend-line
approach, and I do not have strong feelings on the matter. But
arrows—especially in presentations involving larger audiences—
bring good responses. That in itself might be reason enough to try
them. But you should seek the advice and talents of a good graphics
designer to figure out when it is appropriate to use arrows and how
exactly to deploy them to punctuate your business message.
