Page 206 - The Presentation Secrets of Steve Jobs How to Be Insanely Great in Front of Any Audience by Carmine Gallo
P. 206

MAKE  IT  LOOK EFFORTLESS   187



                   a notes page for the speaker’s view, you should still strive to
                   deliver most of your presentation with no notes at all.
                  Body language. Is your body language strong, confident, and
                   commanding? Are your arms crossed or open? Are you keep-
                   ing your hands in your pockets instead of keeping an open
                   posture? Do you fidget, rock, or have other distracting habits?
                   Are your gestures natural and purposeful or stiff and wooden?
                   Remember that body language and verbal delivery account for
                   the majority of the impression you leave on your listeners. Your
                   body language should reflect the confidence of your words.
                  Filler words. Are you constantly using “um,” “ah,” and
                   “you know” to fill the space between thoughts? Just as text
                   shouldn’t fill every inch of your slide, your words shouldn’t fill
                   every pause between sentences. Reviewing your performance
                   is the best way to eliminate these often distracting fillers. Once
                   you catch yourself a few times, you will be more aware of the
                   habit next time. Awareness is more than 90 percent of the
                   solution!
                  Vocal delivery. Vary the volume and inflection of your voice
                   to keep the attention of your audience riveted on your words.
                   Raise and lower your volume at different points in your pre-
                   sentation. Change your cadence. Varying the speed at which
                   you talk will keep your presentation from sounding monotone.
                   Speed up at certain points and then slow down. Pause for
                   impact. Again, nothing is as dramatic as a well-placed pause.
                   Don’t sound rushed. Let the presentation breathe.
                  Energy. Do you look as if you rolled out of bed on a Sunday
                   morning, or do you appear vibrant, enthusiastic, and genuinely
                   thrilled to be sharing your story with the audience? We all enjoy
                   being around people with energy. They inspire us. They are
                   stimulating, fun, and uplifting. An energetic person has pas-
                   sion in his voice, a bounce in his step, and a smile on his face.
                   Energy makes a person likable, and likability is a key ingredient
                   in persuasive communications. Many business professionals
                   underestimate the energy level required to generate enthusi-
                   asm among their listeners. Electrifying speakers such as Jobs
                   bring it. Jobs always has more energy than most other speakers
                   who share the stage with him.
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