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The Web of Smart Entities  121


                 Exercise. IoT has made great strides in measuring physical exercise
              activities. Many wearables can synchronize exercise data to various websites.
              It is fair to state that a small set of wearables enables a typical user to record
              an accurate picture of their exercise activities. In this context, we would like
              to point out that in most people’s lives, there are clearly identifiable periods
              when meaningful exercise takes place. As such, for large portions of the day,
              these sensors do not produce meaningful data.
                 Diet. In most people’s lives there are identifiable events when food
              and drinks are consumed. Just as with exercise data, we are interested in
              developing a picture of when, how much, and what kind of nourishment
              a person consumes. Unlike exercise data, when it comes to entering diet
              information, much of the data entry is manual at this time. Similar to exercise
              data, diet information comes in bursts. Even if we were to read off data
              continuously, the data is meaningful only during certain times of the day,
              i.e., when people actually consume food.
                 Websites such as “myfitnesspal.com” take advantage of the fact that
              many people are creatures of habit. They simplify the data entry process
              by giving the user the ability to select from prior entries rather than having
              to re-enter detailed information about a food dish. Another way to automate
              the process of maintaining diet information is by tying a meal planner to a site
              that maintains information about a person’s diet. Websites such as “yummly.
              com” offer diet information associated with a recipe. We imagine that res-
              taurants, by way of an itemized bill augmented by nutrition information, will
              soon enable the automatic entering of diet information by uploading it to diet
              management software. For this to occur, think of augmenting “expensify.
              com” with diet information and a plug-in for your “myfitnesspal.com”
              account.
                 Fitness. Given diet and exercise data, one can now track whether a tar-
              geted balance of exercise and diet has been reached (Fig. 7.2). Websites such
              as “myfitnesspal.com” keep track of past exercise and diet activities and
              use various graphics to indicate the degree to which exercise and diet are
              balanced. While one can create a basic model of a person’s physical fitness,
              these models are passive; they merely report fitness data.
                 We believe that in the future, we will see applications that, in addition to
              compiling an accurate real-time model of a person’s fitness, are authorized to
              act to maintain it. For example, in an increasingly wired world, a fitness appli-
              cation could refuse to pre-approve a meal in a restaurant that is judged as not
              fulfilling set dietary goals. Alternatively, the fitness application may suggest a
              walk or bike ride instead of the use of either a car or public transportation.
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