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164   Artificial Intelligence for the Internet of Everything


          gives rise to new information, allowing the learning process to continue.
          Information, then, creates value not in a linear value chain of process steps
          but, rather, in a never-ending value loop. Whether information is viewed
          discretely or from a continuous variable perspective the question remains:
          what is the probability that new value can be derived?
             From a systems standpoint, as well as a system-augmented human
          decision-making perspective, machine learning and AI is implied in the
          never-ending value-loop. This notion is consistent with and supported by
          the decision science literature, which generally views decision making as
          an ongoing process (Simon, 1960). If value, derived from plentiful IoT
          information is created in a nonlinear loop (Baker, Song, & Jones, 2017), then
          information’s relationship to the decision is inseparable. Further, given an
          abundance of supply-side information, VoI would decrease proportionally
          to its decision relevance. This is logical, because if everyone has perfect
          information in a bidding situation, VoI would correlate highly with its per-
          ceived potential for modification (Sa ´nchez-Ferna ´ndez & Iniesta-Bonillo,
          2007). The decision-transactional basis of Howard’s on theoretical VoI
          and thereby our own extension, may introduce contextual bias in this sense,
          so we provide some discussion here on the nature of sensed information and
          VoI from the sensor network literature.
             Bisdikian, Kaplan, and Srivastava (2013) have conducted a significant
          amount of research in quality of information (QoI), VoI, and the relation-
          ship between them. Their findings are relevant here because their work
          helps define the differences between quantitative and qualitative character-
          istics of information. Moreover, they provide these definitions from the
          perspective of sensor networks making the application to IoT direct, if
          on a somewhat smaller scale. The work of Bisdikian et al. is a departure
          from the information theoretic perspective taken in our work and instead
          provide a descriptive characterization of QoI and VoI. Their definition
          casts VoI as a function of QoI, where QoI is use-independent facts about
          information (e.g., percentage of error, age, resolution) and VoI is use-
          dependent qualitative judgments (e.g., trustworthiness, completeness,
          readability). Figs. 9.9 and 9.10 show the semantic taxonomy from Bisdi-
          kian et al., whereitisevident that ourtreatment of VoI isconsistentwith
          the qualitative judgment.
             The semantic descriptions of QoI and VoI suggest that AI’s use of the
          IoT would concentrate primarily on QoI because VoI characteristics are
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