Page 318 - Between One and Many The Art and Science of Public Speaking
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Chapter 11  Delivery: Engaging Your Audience            285



                    to make about the effects of rap. First, the effects are exaggerated. Second, most
                    people who think rap affects violence are clueless about modern music. So what
                    I’m saying is they’re making a mountain out of another molehill.” Notice in this
                    example that the fi rst sentence not only previews the points being made but also
                    restates in modifi ed form the question asked. The two points are made and then
                    summarized in the fi nal sentence. Compare this response with another hypo-
                    thetical but not atypical one from a student: “I don’t know . . . I guess I disagree.
                    It’s just a bunch of people who are out of it coming down on alternative music.
                    Get a life, you know?” This response is both disorganized and equivocal, bring-
                    ing us to our next tip.

                    Take a Position.    Few of us are impressed with people who are wishy-washy.
                    When someone asks a speaker, “What’s your opinion?” we think the speaker
                    is obligated to give it. On the other hand, if a speaker has not yet formulated a
                    clear-cut opinion, an audience would much rather hear the person say, “I’ll get
                    more information and I’ll get back to you” than hem and haw in response to
                    such a query.
                    Use Powerful Language.    Powerful language goes hand in hand with the pre-
                    ceding guidelines. Recall that powerful language avoids the use of unnecessary
                    qualifi ers and vague questions. Powerful people say such things as “My opinion
                    is fi rm” or “My experience leads me to the unequivocal belief. . . .” Powerful
                    people do not say, “I could be wrong, but I think . . .” or “I believe it’s okay, do
                    you?” Impromptu speaking is tough enough without undermining your author-
                    ity with powerless language.

                    Hitchhike.   It’s sometimes effective to begin an impromptu message with what
                    others have already said on the matter. This hitchhiking technique shows that
                    you have been actively listening. It also acknowledges the contributions of oth-
                    ers, even when we disagree with what they’ve said. For example. “Bill’s point
                    that this situation demands caution is well taken, but I must respectfully disagree
                    for a couple of reasons.” We also might say, “Let me summarize what’s been said
                    thus far, and then I’ll add my two cents worth.” Again, this kind of bridge tells
                    our audience we are tuned in and organized.

                    Use Stories and Anecdotes.    If you know a story or an anecdote that contains
                    a lesson that is both relevant and straightforward, by all means use it as a basis
                    for your impromptu speech. Organizational culture often gives rise to stories
                    about people and events that can be used in an impromptu speech. Some sto-
                    ries and anecdotes are generally known and can be applied to almost any point
                    you choose to make. The real power of Aesop’s fables, for instance, is that each
                    contains multiple lessons you can apply to life. The same is true of many well-
                    known children’s stories such as Goldilocks and the Three Bears and The Boy Who
                    Cried Wolf.

                    Invest in Reference Works.    Impromptu speaking is a matter of when, not
                    if. Thus, we recommend purchasing for your personal library at least two kinds
                    of reference books, First, look for a book composed of famous quotations from
                    well-known and widely recognized people. At the same time, invest in a book of
                    anecdotes compiled from the lives of the famous and notorious. Then fi nd and
                    commit to memory quotes and anecdotes that can be applied generally to topics
                    and issues you may be asked to speak about.
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