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ContCultural Theory Text Pages  4/4/03  1:42 PM  Page 125





                                Semiology: from structuralism to post-structuralism



                     the paranoid, fascistic ego-structures capitalism typically
                     induces. But as Foucault noted in his introduction, they were
                     not so much interested in Nazi Germany or Mussolini’s Italy
                     as in the ‘fascism in us all, in our heads and in our everyday
                     behaviour, the fascism that causes us to love power, to desire the
                     very thing that dominates and exploits us’ (Foucault, 1983, p. xiii).
                     This fascism of the mind, Deleuze and Guattari believed, is
                     unamenable to explanation in terms of ideology.
                       In A Thousand Plateaus Deleuze and Guattari adopted the term
                     ‘rhizome’ to denote the ‘de-territorialisation’ of desire. Here their
                     subversive ‘schizo-subjects’ become ‘nomads’, waging guerrilla
                     warfare against ‘state machines’ and their structures of control.
                     A Thousand Plateaus attempted to think through the implications
                     of ‘rhizomatic’ thinking for both the personal and the social.
                     Moreover, its structure performed the theory and practice it
                     expounded: a horizontal, non-hierarchical form of writing, it in-
                     vited the reader to begin anywhere in its 36 chapters (‘plateaus’),
                     since it proposed no overarching narrative or system. The book
                     was written in direct opposition to what they saw as the dominant
                     western mode of thought, which is ‘arborescent’—organised like
                     a tree structure, based on vertical, hierarchised and systematic
                     principles linked to foundational roots. Rhizomatic writing, by
                     contrast, whether in Kafka or Nietszche or in their own work,
                     is that which opens out into multiple expressions of liberated
                     desire and against the false constraints of society’s bureaucratised
                     institutions of repression.
                       There is a wonderfully anarchistic exuberance to these
                     writings of the 1970s, with their mockery of psychoanalysis,
                     Marxism and structuralism. But for all this enthusiasm, it is often
                     very difficult to take their argument seriously. Why should we
                     believe that thought is rhizomatic?  As Best and Kellner ask
                     perplexedly: ‘how do Deleuze and Guattari know this? Why is
                     this claim correct, as opposed to... the structuralist claim that
                     the mind naturally organizes reality according to binary divi-
                     sions . . .?’ (Best & Kellner, 1991, p. 106). The answer seems to be
                     that we are supposed to take it on trust. If the social and natural
                     worlds are as rhizomatic as Deleuze and Guattari claim, then how
                     do we explain the near-ubiquity of ‘arborescent’ structures, except

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