Page 237 - Convergent Journalism an Introduction Writing and Producing Across Media
P. 237
INDEX
and mass media chronological story Worldwide media
advertising development, 61–62 convergence, 12–13
broadcast versus cable, contractions, 59–60 Wraparounds, 62
167–69 informality, 58–59 Writers
hard-sell and soft-sell leads, 61 as editors, 47–48
techniques, 167 numbers, 59 for Web, 77–78
professional cameras, sentence simplicity, Writing, 39–52; see also
115–16 60–61 Blogs; Inverted
readers, 62–64 titles before names, 60 pyramid method;
story formats for, 62–66 voice and tense, 61 Speech and writing for
double boxes, 63–64 word choice, 59 broadcast
live reports, 63–64 Universities, 16–17 basic structure, 44–47
reporter packages, USA Today,82 closure, 45
63–64 details, 46
voiceover and sound V middle material,
on tape, 63 46–47
Video editing, 106–7; see also
storytelling in news openings, 44–45
Digital video (DV)
coverage, 28–29 and editing, 47–50
Video games, 174–75
Tense in broadcast, 61 advergaming, 174 as collaborative
Text-messaging, 173 dynamic in-game, 174 process, 48–49
Text use on Web, 70–71 in-game ads, 174 final edit, 49–50
“The Edge,” 89–90 versus fixing copy,
measuring ad exposure,
Thelen, Gil, 153 48–49
175 227
Thesis statements, 123 by writer, 47–48
Video Journalist (VJ)
Throw downs, 108–9 exercises, 52
program, 151–52
Timeline, in FCP, 134–35, and multimedia public
Viewer Window, in FCP,
137 relations, 188–89, 191
137–38
Timing of stories on video, as necessary skill for
Viral communications, 193
119 convergence, 40–41,
Voice in broadcast, 61
Titles in broadcast writing, 60 211
Voiceovers (VO), 63
Toolbar, in FCP, 138 overview, 39–40
Voicers, 62
Tools for convergent and reporting, 41–43
VTR controls, in FCP, 132,
journalists, 158 background, 41–42
137 depth of, 42–43
Track Select Tool, in FCP, 138
Training convergence W gathering extra
journalists, 149 information, 42
Transitional shots, 108 Web-based journalism, see interviews, 42
Trends, media, 12–13 online journalism; for Web, 69–79
Tripods, 121–22 writing challenge of, 77–78
Trust, 194–95 Webcams, 172 interactivity, 70
Truth in photographs, 109 Webcast technology, 197 and multimedia, 70,
Tyner, Howard, 8, 152–53 Web logs, see blogs 74–75
White and black balancing, overview, 69–70
116–17, 129 self-publishing, 69–70
U Wild sound, 62, 119–20 writers and reporters,
Understandability of Wireless microphones, 77–78
broadcast writing, 120–21
58–62 Wittekind, Don, 89 Z
attribution before Word choice in broadcast Zooms, 118
statements, 60 writing, 59 Zoom Tool, in FCP, 138