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236    Index




                                                       Tools, 31
             Scope, of data governance programs (Continued)
                proposing, 63–64, 63f                     for tracking elements, 170–171
                                                       Tracking, of business elements, 168–170
                rollout team structure, development, 64–66,
                                                       Training plan, 55
                  64f–65f
               see also Initiation, of data governance programs
                                                       V
             SharePoint, 170–171
             Socialization, data governance, 54, 138–139, 138f
                                                       Value
             Sponsor, for business, 39b–40b
                                                          business, 30, 48–49, 93–106, 94f
             Stewards, 27, 51
                                                            identification of, 103–106, 104f–105f
                accountable, 132
                                                          of data governance, 174
                non-accountable, 132–134
                                                          in marketing, 34
             Stewardship, 51, 126–127, 126f
                                                       Vision, 47–48, 83–92, 84f
             Strategic business units (SBU), 112
                                                          business, 35–36
             Supply chain management, and data governance, 13, 13f
                                                          data governance for organizations, defining, 48,
             Sustainability, 55–57, 141, 145–147, 145f,
                                                            83–85, 85f
                 155–166
                                                          draft preliminary DG requirements, 48, 87–89,
             SWOT (strength, weakness, opportunity, threat) analysis,
                                                            88f–89f
                 64–65
                                                          future representation of DG, development, 48, 89–91,
             System development life cycle (SDLC), 23–24, 117
                                                            90f–91f
                                                          statement, 86
             T
                                                       W
             Technology, 31, 170
                changes, in business, 36               What’s in it for me? (WIIFM), 147
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