Page 227 - Aamir Rehman - Dubai & Co Global Strategies for Doing Business in the Gulf States-McGraw-Hill (2007)
P. 227

Building Your Team: Human Capital Strategies for the GCC       209



        Their proposition is compelling: work with us and you’ll build a
        superb skill set that you can take almost anywhere and become a
        leader. These firms don’t promise lifelong employment or immedi-
        ate wealth; they promise unmatched development opportunities.


             Development Covenant: The Professional Services Approach
        The world’s leading professional services firms—consultancies,
        investment banks, accounting firms, law firms, marketing agencies,
        and the like—have refined the practice of high-caliber recruiting to
        an art. Since the quality of their staff is the key value proposition
        they bring to clients, these firms see attracting the best and bright-
        est as fundamental to their success. These firms have, over the
        decades, come to understand that the optimal time for them to
        attract talent is early in their careers—often directly from university.
             Some of the tactics employed by leading professional firms
        include aggressive on-campus recruiting, proactively inviting
        especially bright students to private dinners with senior staff, and
        sponsoring student activities such as business plan contests. These
        tactics, along with decades-long track records of attracting talent
        from the same or similar universities, position the professional
        services firms as the natural next step for bright students. It’s not
        surprising, then, that up to half the graduating class of leading
        business schools often join management consulting, investment
        banking, or similar professional services firms.
             The promise made by professional services firms to young
        talent could be called a “development covenant.” Among the key
        elements of this covenant are:
             ● Providing an unmatched skill set, built rapidly and
               efficiently
             ● Offering a development-focused culture, with frequent
               training and feedback
             ● Mentorship by senior staff with similar “star”
               backgrounds
             ● A brand on the r´esum´e that will lead to abundant future
               opportunities
             ● The chance to work with leading clients and their senior
               managers
   222   223   224   225   226   227   228   229   230   231   232