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A Company and its Data     5

                              “And what about your software and your databases? They
                           represent a fountain of knowledge of the company’s
                           processes. These pieces of software embody the Information
                           System, especially as your IT systems support all the
                           company’s processes. There are, without a doubt, no
                           decisions or operations without the support of computers as
                           a tool. Do you realize the importance of this and do you know
                           how to measure it?”

                              “No. How could we measure it? It’s impossible.”

                              “If you cannot evaluate it, then  you will not be able to
                           measure the impact of IT on the  Information System. You
                           are not in a position to do it because the capital asset value
                           of the Information System, the one that you should find out,
                           is trapped in IT systems that are not readily accessible to the
                           business, in programming languages and databases only
                           understood by your IT experts. At best, only a part of the IS
                           assets are  known via reporting tools,  business intelligence
                           tools and workflows for certain business processes.”

                              “And how could it be otherwise?”

                              “By putting together another IT system. You need to get
                           the IS assets out of your software. Among these assets, it is
                           important to first consider the reference and master data.
                           You need a solution enabling business users to take control
                           of their reference and master data, via a unified tool applied
                           across the  whole of your IT system, and with governance
                           functions allowing the business users to enhance this data,
                           depending on the  version and use contexts (country,
                           organization, etc.), querying and  auditing them, and rating
                           their reliability. This concerns very large domains of data,
                           ranging from product  and service descriptions to business
                           regulatory  configurations. Its financial value is  estimated
                           using tools such as benchmarking. For example, at the time
                           of a takeover by another company, your company would be in
                           a position to compare its data repository for  product
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