Page 23 - Hard Goals

14 HARD Goals

need instead is extraordinary goals—HARD Goals. Listen, all
the daily rituals in the world won’t help us achieve greatness if
the very goal we’re trying to habitualize is weak. Do we really
think that Steve Jobs, or Jeff Bezos, or Google’s founders resort
to little gimmicks to accomplish their goals? (Seriously, do we
have the iPad, Kindle, and Google search engine because some-
body put a sticky note on a fridge?) Or do we think that they’re
so deeply connected to what they’re doing, that their goals are
so important and meaningful to them, that they’ll swim through
a pit of alligators to fulfi ll those goals?
As soon as you opened this book, I knew you were after
greatness, signifi cance, and meaning and that you’ve got the
talent and mind-set to achieve it. Now, what I’m going to give
you in this book is the ways to make your goals worthy of your
natural gifts. Because when your talent meets a HARD Goal,
greatness is sure to follow.
Let’s get started.

QUIZ

Everybody loves quizzes, so let’s start with one. The following

12 statements are designed to help you assess the quality of your
goals. (If you want a more in-depth quiz, check out the website
at www.hardgoals.com.)
To begin, think about a particular goal you’d like to achieve
(you can take this quiz every time you need to assess a goal).