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SELECTED BIBLIOGRAPHY
Kathleen Hall Jamieson, Packaging the Presidency: A History and Criticism of Campaign
Advertising, third edition (New York: Oxford University Press, 1996).
Joseph T. Klapper, The Effects of Mass Communication (New York: Free Press, 1960).
Sidney Kraus, Televised Political Debates and Public Policy (Hillsdale, N.J.: Erlbaum,
1988).
Sidney Kraus, The Great Debates: Background, Perspective, Effects (Bloomington: In-
diana University Press, 1962).
Paul F. Lazarsfeld, Bernard Berelson, and Hazel Gaudet, The People's Choice (New
York: Columbia University Press, 1948).
Walter Lippmann, Public Opinion (New York: Macmillan, 1922).
Frank I. Luntz, Candidates, Consultants and Campaigns (Oxford, England: Basil Black-
well, 1988).
Carolyn Martindale, "Newspaper and Wire Service Leads in Coverage of the 1980 Cam-
paign," Journalism Quarterly, Summer 1984.
Maxwell E. McCombs, Donald L. Shaw, and David Weaver, eds., Communication and
Democracy: Exploring the Intellectual Frontiers in Agenda-Setting Theory (Mah-
wah, N.J.: Erlbaum, 1997).
Joe McGinniss, The Selling of the President (New York: Pocket Books, 1970).
David L. Protess and Maxwell McCombs, eds., Agenda Setting: Readings on Media,
Public Opinion, and Policymaking (Hillsdale, N.J.: Erlbaum, 1991).
John P. Robinson and Mark Levy, The Main Source: Learning from Television News
(Newbury Park, Calif.: Sage, 1986).
Larry Sabato, The Rise of Political Consultants (New York: Basic Books, 1981).
Wemer J. Severin and James W. Tankard, Jr., Communication Theories, fourth edition
(White Plains, N.Y.: Longman, 1997).
Fred S. Siebert, Theodore Peterson, and Wilbur Schramm, Four Theories of the Press
(Urbana: University of Illinois Press, 1956).
Guido H. Stempel III and John W. Windhauser, eds., The Media in the 1984 and 1988
Presidential Campaigns (Westport, Conn.: Greenwood Press, 1991).
John W. Tebbel and Sarah Miles Watts, The Press and the Presidents (New York: Oxford
University Press, 1985).
Wayne Wanta, The Public and the National Agenda (Mahwah N.J.: Erlbaum, 1997).
Theadore H. White, America in Search of Itself: The Making of the President 1956-1980
(New York: Harper and Row, 1982).
Theadore H. White, The Making of the President, 1960 (New York: Atheneum, 1962).