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                                    1.4.1 GREEN CHEMISTRY
                                    Green chemistry is the use of chemistry for PP2. In more detail, it is aimed at
                                    designing chemical substances and, at the same time, production processes respectful
                                    of the environment. This includes reducing or eliminating use and production of
                                    dangerous substances.  The concept of green chemistry was coined in 1995 and
                                    encompasses all aspects and types of chemical processes such as synthesis, catalysis,
                                    analysis, monitoring, reaction separators and conditions; PP2 minimizes their neg-
                                    ative impact on human health and the environment. Therefore, this concept empha-
                                    sizes the U.S. law concerning chemical substances (US EPA, 2000b).


                                    1.4.2 CLEANER PRODUCTION
                                    The concept of cleaner production (CP) was first introduced by UNEP-IE (United
                                    Nations Environment Program, Division of Industry and Environment) in 1989. CP
                                    means continuous use of a preventive and integrated environmental strategy. This
                                    concept is applied to processes, products and services to increase eco-efficiency and
                                    reduce risks to population and the environment. It is intended to preserve energy
                                    and raw materials, as well as to eliminate toxic wastes and reduce the amount and
                                    toxicity of all emissions and wastes generated in every process. CP demands attitudes
                                    different from current ones in order to undertake responsible environmental man-
                                    agement in the creation of adequate national policies and assessment of technology
                                    options. Currently, administrations tend to demand the use of best available tech-
                                    nologies (BAT). This strategy helps reduce costs as much as it does risks, as well
                                    as to identify new opportunities. The aim of CP is to avoid pollution before it is
                                    produced in every process or in the corresponding process chains (UNEP-IE, 2000).
                                       Although eco-efficiency is based on aspects of economic efficiency that have
                                    environmental benefits, cleaner production is based on aspects of environmental
                                    efficiency with economical benefits. Therefore, UNEP and the WBCSD are fostering
                                    similar concepts and have decided to join efforts. This new initiative combines UNEP
                                    interests within the public sector with participation of the industrial sector at the
                                    WBCSD. Their first joint action took place at the annual meeting of UNCSD (United
                                    Nations Commission on Sustainable Development) in April and May, 1996, in New
                                    York, under the title of Eco-Efficiency and Cleaner Production: Charting the Course
                                    to Sustainability (UNEP and WBCSD, 2000).


                                    1.4.3 TOTAL QUALITY ENVIRONMENTAL MANAGEMENT
                                    Total quality environmental management (TQEM) derives from quality activities
                                    and describes processes following ISO 9000 and other standards. A few of the many
                                    businesses that have implemented total quality management (TQM) include Ford
                                    Motor Company, Phillips Semiconductor, SGL Carbon, Motorola, and Toyota Motor
                                    Company. The following information helps to understand the key elements in the
                                    TQM process:

                                       •  Total = each single person and activity within a business is involved.
                                       •  Quality = satisfying client demands.

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