Page 95 - Literacy in the New Media Age
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84 LITERACY IN THE NEW MEDIA AGE

            Whether that text was recorded or not is not the issue. If it has been recorded we
            can go back over it and reflect in various ways on aspects of the text – we can do
            text-analysis. But even if there is no record of that action, there will nevertheless
            have been a text, though as with most social action, the traces of it are likely to
            be slight and difficult to recover. When the action has taken place predominantly
            via  graphic  modes  –  rather  than  as  speech  or  as  bodily  action  –  we  have  a
            tangible trace, a ‘written text’, or a text using a number of modes, a ‘multimodal
            text’. This text is more immediately amenable to reflection and analysis, a fact
            which  has  led  many  commentators  to  speculate  that  writing  is  crucial  to  the
            development of certain forms of intellection. Of course, even when there is such
            a  graphic  trace,  the  actions  which  produced  it  will  have  been  accompanied  by
            other actions, and will have taken place in specific environments, many of which
            will have shaped, without leaving directly recoverable traces, the text.
              The significant point is that social actions shape the text that is a result of such
            actions. If the actions are relatively stable and persistent, then the textual forms
            will become relatively stable and persistent. At that point generic shape becomes
            apparent; we can see more or less instantly what genre is invoked, what generic
            occasion we are involved in. At that point, too, convention becomes significant,
            in that it becomes essential to take account of what conventions are at work in
            that  domain  of  practice;  if  I  am  not  aware,  I  will  commit  errors  which  will  be
            noticed by those who are in the community that observes that convention. There
            will be penalties for not observing, or not being able to observe, the conventions.
            This  is  the  point  at  which  there  is  a  pedagogic  interest.  In  as  far  as  the  school
            sees  it  as  its  task  to  provide  young  people  with  the  resources  to  act  in  their
            societies with maximal potential for autonomous action, the young will need to
            understand  the  constraints  and  limitations  as  well  as  the  potentials  and
            possibilities  for  action.  A  full  knowledge  of  genre  conventions  –  by  which  I
            mean knowledge of the socially generative conditions and their realisation – is
            one part of such knowledge in the domain of written representation.
              Social  practices  take  place  in  fields  of  power,  and  so  the  genres  which  are
            characteristic of a social group are not just expressions of such power, they are
            also  arranged  in  hierarchies  of  power.  To  be  aware  of  the  genres,  their
            constitutive principles, their valuations in hierarchies of power, and above all to
            be  able  to  produce  them,  in  variations  which  are  fully  adequate  to  the  writer’s
            interests at the moment of writing, becomes both the sine qua non of fully literate
            practice  and  the  condition  for  full  participation  in  social  life.  It  is  then
            inescapable that genre-knowledge – among others, of course – needs to form part
            of the curriculum of literate practice. For me this is beyond question. The really
            important questions arise at a different point: are genres to be taught as ideal and
            stable forms? Are the genres which are most powerful in a society to be taught in
            preference to others? Are the genres of marginal groups – whatever the reasons
            for  their  marginality  –  also  to  be  included  in  the  curriculum?  In  part  I  have
            already  indicated  my  answer.  For  me  the  focus  will  need  to  be  on  the  social
            principles that generate the textual forms. If we place the emphasis there, then
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