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18    MANAGING KNOWLEDGE WORK AND INNOVATION


                                        Table 1.1  Perspectives on knowledge work compared

                              Epistemology of Possession          Epistemology of Practice
                                            Structural       Process         Practice
                          View of social life  Individuals navigate in   Individual & collective   Materially interwoven
                                            an objective external   interpretations   (human & non-human)
                                            world through cognitive  embedded in social   practices centrally
                                            processes        interactions, roles &   organized around
                                                             structures      shared practical
                                                                             understandings
                          View of Knowledge  Knowledge as a   Knowing as a social &   Knowing as practice –
                                            cognitive entity – a   organizational activity –  constituted by and
                                            resource to be   socially constructed   constituting fi elds
                                            accumulated, captured,   through interactions in  of interconnected
                                            transferred      particular contexts  practices
                          Major locus of    Embrained and    Embedded &      Embedded, embodied
                          knowledge         embodied in the skills   encultured in social   and invested in practice
                                            and heads of individuals  context
                                            or organizations
                          Link between knowledge  Knowledge directly   Relationship between   Relationship between
                          and organizational   related to, and   knowledge and   knowledge and
                          performance       functional (good) for   performance socially   performance mediated
                                            performance      & politically mediated:   through practice:
                                                             refl ecting interests of   Knowledge paradoxical
                                                             powerful groups  for performance – sticks
                                                                             at practice boundaries
                          Major focus for   Transfer/convert   Share, translate &   Transform knowledge
                          managing knowledge   knowledge from   legitimate knowledge   through overlapping
                          work              one type (e.g. tacit   amongst interacting   practices
                                            to explicit) or   groups
                                            location (individual,
                                            organizational) to
                                            another
                          Major tasks of    Capturing/transferring   Translating knowledge  Transforming practice
                          Knowledge Management  knowledge, e.g. using IT  across social groups,   and transversing
                                                             e.g. by building social   boundaries of practice,
                                                             networks & trust  e.g. using objects and
                                                                             creating communities
                                                                             of practice



                          >>  SCIENTIFIC MANAGEMENT AS KNOWLEDGE
                                MANAGEMENT
                          The importance of managing knowledge to improve the production process is
                          not new. As long ago as 1890 Alfred Marshall suggested that knowledge was the
                          most powerful engine of production. However, it was not really until the advent
                          of Scientific Management at the beginning of the twentieth century that firms









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                  9780230_522015_02_cha01.indd   18                                          6/5/09   6:56:37 AM
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