Page 165 - Performance Leadership
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154 • Part III Principles from the Values and Social Dimensions

            Table 9.7
            Internal versus External Orientation

                                   Internally Oriented   Externally Oriented
            Management process     Top down, sequential  Iterative and networked
            Key performance indicators  Variance analysis, aimed  Benchmarks, aimed at
                                   at deadlines          speed
            Feedback               Up or out             From external
                                                         stakeholders
            Rewards                Personal              Group-based
            Dysfunctional Behavior  Running numbers instead  Challenging the system
                                   of  running the business,  with endless “what if”
                                   trying to ignore external  questions
                                   effects



            independent. Multiple dimensions point, for instance, toward group-
            based or personal rewards, lead to the same dysfunctional behaviors.
            This reinforces the impact of not minding corporate culture or national
            cultural differences when implementing performance management.
            Chapter 3 discussed the example of the waste management company,
            where the CFO implemented all the best practices for performance
            management and saw performance of the best-scoring districts drop.
            This could have been avoided by understanding that the corporate cul-
            ture was a combination of the following characteristics: group-based,
            aristocratic, relationship-oriented, Theory X. Openly publishing num-
            bers would never work in such a culture.
              Organizations should do a cultural performance management analy-
            sis before embarking on a performance management initiative. Or, they
            should do such an analysis where initiatives already under way are suf-
            fering from dysfunctional behaviors, to help get the initiative on track
            again. In a cultural performance analysis, we classify the organization
            on all cultural dimensions (see Figure 9.4).
              It is important to realize that there is no right or wrong culture in
            the cultural performance management analysis. Every score is good;
            the key is that you are aware of the characteristics of your own corpo-
            rate culture.
              In the example, company 1, a manufacturer, is a classic public com-
            pany with a strong U.S.-based business culture. The company has a
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