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1/18 Risk: Theoryand Application
            Naturally, when given a surprise, you should then be skepti-   ing and a way ofdoing business. It is widely believed that atten-
           cal and ask to be convinced. That helps to validate your model   tion to quality concepts is a requirement to remain in business
           and leads to the next points.              in today’s competitive world markets.
                                                       Risk management can be thought of as a method to improve
           The “Why is that? ” test (drill down)      quality. In  its best  application,  it goes beyond  basic  safety
                                                      issues to address cost control, planning, and customer satisfac-
           So let’s say that the new knowledge proposed by your model is   tion aspects of quality. For those who link quality with compet-
           that your pipeline XYZ in Barker County is high risk. You say,   itiveness  and  survival  in  the  business  world,  there  is  an
           “What?! Why is that high risk?”You should be initially skepti-   immediate connection to risk management. The prospect of a
           cal, by the way, as noted before. Well, the model should be able   company failure due to poor cost control or poor decisions is a
           to tell you its reasons; perhaps it is because coincident occur-   risk that can also be managed.
           rences  of population  density, a vulnerable aquifer, and  state   Quality is difficult to define precisely. While several differ-
           park lands, coupled with 5 years since a close interval survey,   ent definitions are possible,  they  typically refer to concepts
           no ILI, high stress levels, and a questionable coating condition   such as (1) fitness-for-use, (2) consistency with specifications,
           make for a riskier than normal situation. Your response should   and (3) freedom from defects, all with regard to the product or
           be to say, “Well, okay, looking at all that, it makes sense. . . .” In   service that the company is producing. Central to many of the
           other words, you should be able to interrogate the model and   quality concepts  is the notion  of reducing  variation. This is
           receive acceptable answers to your challenges. If an operator’s   the discipline that may ultimately be the main “secret” of the
           intuition is not consistent with model outputs, then one or the   most  successful  companies.  Variation normally  is  evidence
           other is  in  error.  Resolution  of  the  discrepancy  will  often   of  waste.  Performing  tasks  optimally  usually  means  little
           improve the capabilities of both operator and model.   variation is seen.
                                                       All definitions incorporate (directly or by inference) some
           The “point to map ” test (location specific and   reference to customers. Broadly defined, a customer is anyone
           complete)                                  to whom a company provides a product, service, or informa-
                                                      tion. Under this definition, almost any exchange or relationship
           This  test  is  often  overlooked.  Basically,  it  means  that  you   involves  a  customer.  The  customer  drives  the  relationship
           should be able to pull out a map of your system, put your finger   because he specifies what product, service, or information he
           on any point along the pipeline, and determine the risk at that   wants and what he is willing to pay for it.
           point--either  relative or absolute. Furthermore, you should be   In the pipeline  business,  typical  customers  include  those
           able to determine specifically the corrosion risk, the third-party   who  rely on product  movements for raw materials,  such as
           risk, the types of receptors, the spill volume, etc., and quickly   refineries;  those  who  are  end  users  of products  delivered,
           determine the prime drivers of the apparently higher risk. This   such as residential gas users; and those who are affected by
           may seem an obvious thing  for a risk assessment to do, but   pipelining  activities,  such  as  adjacent  landowners.  As  a
           many recommended techniques cannot do this. Some have pre-   whole, customers ask for adequate quantities of products to be
           determined their risk areas so they know little about other areas   delivered
           (and one must wonder about this predetermination). Others do
           not  retain  information  specific to  a  given  location.  Others
           do not compile risks into summary judgments. The risk infor-   With no service interruptions (reliability)
           mation should be a characteristic of the pipeline at all points,   With no safety incidents
           just like the pipe specification.           At lowest cost

           The “What about -?   ” test (a measure of
           completeness)                               This is quite a broad brush approach. To be more accurate,
                                                      the qualifiers of “no” and “lowest” in the preceding list must be
           Someone should be able to query the model on any aspect of   defined. Obviously, trade-offs are involved-improved  safety
           risk, such as “What about subsidence risk? What about stress   and reliability  may  increase  costs.  Different  customers will
           corrosion  cracking?”  Make  sure  all  probability  issues  are   place differing values on these requirements as was previously
           addressed. All known failure modes should be considered, even   discussed in terms of acceptable risk levels.
           if  they  are very  rare  or have never  been  observed  for  your   For our purposes, we can view regulatory agencies as repre-
           particular system. You never know when you will be comparing   senting the public since regulations exist to serve the public
           your  system  against  one  that  has  that  failure  mode  or  will   interest.  The  public  includes  several  customer  groups  with
           be asked to perform  a due diligence  on a possible  pipeline   sometimes  conflicting  needs.  Those  vitally  concerned  with
           acquisition.                               public  safety  versus  those  vitally  concerned  with  costs,  for
                                                      instance, are occasionally at odds with one another. When a
                                                      regulatory agency mandates a pipeline safety or maintenance
           IX.  Quality and risk management           program, this can be viewed as a customer requirement origi-
                                                      nating from that sector ofthe public that is most concerned with
           In many management and industry circles, quality is a popu-   the  safety  of pipelines.  When  increased  regulation  leads  to
           lar concept--extending  far beyond the most common uses of   higher costs, the segment of the public more concerned with
           the term. As a management concept, it implies a way of think-   costs will take notice.
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