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Chapter 10

              Conclusion

              What is produced?












              We began this study of the relations between religion and the media
              intending to address the ways that the media age has come to condition
              the practice and meaning of religion in late modernity. From that rather
              broad-sounding mandate, we narrowed our focus to what I argued was a
              question prior to the many others that might have been asked. Before we
              could look at the big picture of religious meaning, spiritual symbolism,
              religious and spiritual traditions, religious institutions, religious education,
              and the relationship of religion to national and global politics, it seemed to
              me that we should first look at how people, as media consumers and
              media audiences, access, interact with, and make sense of mediated reli-
              gion. In this concluding chapter, I’d like to sum up the major things we’ve
              found, and, in a tentative way, suggest some of the implications of what
              we’ve found for these, and other, “larger” questions.
                In part, this exploration has been based on narrowed expectations. To
              get to the (presumably) “fundamental” level of actual media practice, we’ve
              had to adjust our perspective away from the global to the local, and from
              the broad spectrum of potential “effects” of media and religion on one
              another to the more precise means, moments, and ways by which “the
              media” become important or meaningful in religious and spiritual ways.
              The reasons for this narrowing involve both the conceptual challenges of
              defining when and where we think this might be happening, and the
              methodological challenges of actually studying these interactions. For
              reasons we discussed in detail in Chapter 4, we have moved to detailed
              discussions with a range of individuals, families, and households, the fruits
              of which I’ve presented in the previous four chapters. We’ve looked at those
              accounts for evidence of the ways people are integrating media experience
              into what I’ve called their “plausible narratives of the self,” conceiving of
              the question of identity as being an important marker of the relationships
              we’re interested in. These “narratives,” as I’ve said, have not been the goal
              of our inquiries, but instead part of the “raw material,” or data, out of
              which we have developed evidence of the relations we are interested in.
                As a fundamentally sociological project, our study has wanted to look to
              the contexts, influences, and consequences of the relationship between
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