Page 145 - The CNN Effect in Action - How the News Media Pushed the West toward War ini Kosovo

1403975191ts07.qxd 19-2-07 05:08 PM Page 114
114
THE CNN EFFECT IN ACTION
Table 6.5
Week Beginning
2
7
October 4
0
0
3
October 11
10
1
October 18
0
0
1
October 25
0
5
0
0
0
November 1
1
2
0
November 8
November 15
1
1
0
0
0
0
November 22
1
0
1
November 29
1
December 6
0
1
3
0
December 13
3
2
0
2
December 20
December 27
0
0
0
0
0
January 3
0
1
0
January 10
2
0
0
January 17
8
2
8
January 24
0
0
4
1
January 31
5
0
February 7
7
7
8
0
February 14 Continued 1 7 7 1 4 0 1 0 0 0 0 0 0 0 0 1 8 6 3 2 1 Options 3 0 Total
February 21 4 0 7 11
February 28 0 0 0 0
March 7 0 0 4 4
March 14 1 0 6 7
March 21 6 0 0 6
Total 81 1 79 161
the documents either blamed both parties or were written in a neutral
manner in which no party was blamed. Graph 6.6 illustrates the pat-
tern of blame assigned to the Serbian side in comparison with all other
options over the timeline of this case study, while table 6.6 compares
how the documents were coded amongst the three options over the
same time period.
If a country’s foreign policy were to favor one side in a conflict over
another and eventually engage militarily, then it must be able to jus-
tify this by placing blame for the problems within a crisis on the side it
opposes. This pattern was prevalent immediately after the massacres,
which accounted for three of the top five spikes involving Serb blame