Page 244 - Harnessing the Management Secrets of Disney in Your Company

Chapter 13

Dream, Believe,

Dare, Do

We keep moving forward, opening new doors, and doing new things,
because we’re curious and curiosity keeps leading us down new paths.
Walt Disney

y now you know that Walt Disney made a practice of envisioning
the untried and impossible; that he understood that success comes
Bfrom the entire team and is enhanced by solid partnerships; that he
refused to follow the paths of others; and that he was a master at creating
detailed plans that not only ensured results but inspired the entire team to
act: Dream, Believe, Dare, Do. The result: “the happiest place on earth”
where guests return year after year to relive the magic that Disney created.
Thankfully, Walt’s legendary success credo is inspiring companies from
New York to California, in industries light years away from the majesty of
Disneyland and Walt Disney World. It is here behind the scenes of our seven
featured organizations that “show business” emerges as a way of life and is
not exclusively reserved for the most powerful entertainment organization
in the entire world. Like Walt Disney before them, The Cheesecake Factory,
Downtown School, Ernst & Young, Four Seasons Hotels & Resorts, Griffin
Hospital, John Robert’s Spa, and Men’s Wearhouse have raised the bar from
simply meeting customer needs to a demonstrated passion for fulfilling the
dreams of those they serve as true guests.
As if in a dream, when we watched the curtains go up on these seven
organizations, we nearly forgot that there was another world out there where

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