Page 42 - How Great Leaders Build Abundant Organizations That Win
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THE CASE FOR MEANING


        in addictive behaviors. These responses are expensive and
        time consuming for employers and society. They can insti-
        gate vicious cycles of despair, withdrawal, and breakdowns
        in personal meaning and purpose.
           And there is something organizational leaders—not just
        politicians, psychologists, parents, or priests—can and must
        do about it.




                     Leaders Who Focus on Meaning
                      Create an Abundant Response


        A crisis is a terrible thing to waste. Fortunately, when crises
        stop us in our tracks they may also make us stop and think,
        and thinking can be the start of creating meaning at work
        and elsewhere. Crises can shock us into facing the questions
        we often sidestep: “Who am I? What am I trying to accom-
        plish? What really makes me happy? What do I believe?
        What is my purpose? What matters most?” As leaders probe
        the whys of work, they empower employees to find personal
        meaning that creates value for customers, investors, and
        communities.
          Abundance implies plenty: enough and to spare, fullness
        that overflows. If we focus attention on what we stand to gain
        from our crises, not just what we stand to lose, abundance
        thinking can replace deficit thinking even when deficits
        are the rule of the day. Abundance looks to future opportu-
        nity more than past disappointments, promotes hope over
        despair, suggests change for the future rather than languish-
        ing in the past, and fosters the creation of new meaning
        where old meanings have broken down. Abundance does
        not imply that things come easily or quickly but that we


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