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82 Writing Winning Business Proposals
Overriding question: How should Develop a manufacturing facility strategy
Overriding question: How should
Develop a manufacturing facility strategy
that will provide the capacity necessary to
ABC increase capacity to meet its
ABC increase capacity to meet its that will provide the capacity necessary to
sales forecast?
sales forecast? meet forecasted demand.
meet forecasted demand.
Determine
Determine
W/in forecast’s ranges, Specify additional Specify additional
W/in forecast’s ranges,
Specify additional
Specify additional
opportunities to
opportunities to
specify “most likely
resources required to
specify “most likely optimize existing resources required to resources required to
resources required to
optimize existing
scenario.”
meet forecast.
scenario.” meet forecast. meet forecast.
meet forecast.
capacity and space.
capacity and space.
W/ mgmt.,
Analyze industry
Review & Analyze industry Working w/ Define potential W/ mgmt., Develop costs &
Review &
Working w/
Develop costs &
Define potential
develop criteria
discuss existing
Marketing,
& economic
discuss existing & economic Marketing, alternatives for develop criteria benefits for each
benefits for each
alternatives for
to evaluate
forecast.
projections.
forecast. projections. modify forecast. providing req. to evaluate potential
modify forecast.
potential
providing req.
potential
resources. potential alternative.
resources.
alternative.
alternatives.
alternatives.
Obtain needed Determine
Obtain needed
Determine
Modify
Modify
Project future
production data “ “indicated” space
production data indicated” space “ “indicated” space Project future
indicated” space
(e.g., bills of
(e.g., bills of & production & production mfg. resource
& production
mfg. resource
& production
material & capacity capacity. requirements.
material &
requirements.
capacity
capacity.
routings). requirements.
requirements.
routings).
Use Gantt chart
Use Gantt chart
Evaluate storage Determine ID tasks needed Define resources to display work
ID tasks needed Define resources
Evaluate storage
Determine
to achieve
practices & Specify current utilization of Establish current to achieve needed to to display work
practices &
utilization of
needed to
Specify current
Establish current
Examine current Estimate time to tasks,
Examine current
Estimate time to
tasks,
space
current
current
material-
space
production
selected mfg. complete tasks &
space allocations. material- allocations. production production selected mfg. complete tasks & complete tasks. completions
completions
complete tasks.
space allocations.
assign
capacity.
handling
facility
handling
facility
assign
production
allocations.
capacity.
times, &
methods. capacity. configuration. responsibilities. times, &
capacity.
methods.
configuration. responsibilities.
responsibilities.
responsibilities.
FI G U R E 5.20 T he ABC logic tr ee , sec ond dra ft
FIGURE 5.20 The ABC logic tree, second draft
logical argument for your methodology: The logic tree clearly displays gaps
and errors in logic and helps you, more quickly and effectively than you could
otherwise, generate a third draft, as shown in Figure 5.21. Even this draft, you
recognize the next day, has some problems, but you are satisfied that it is good
enough for now. It will provide you with the guts of your methodology and the
building blocks for your methods section. It also generates some additional deliv-
erables that you record on your Logics Worksheet.