Page 126 - Leadership Secrets of Hillary Clinton
P. 126
CHAPTER 7
MAKING YOUR
WORDS COUNT
Awesome Communication
In order to inspire a more resilient workforce and achieve
real results in this business climate, leaders need to be awe-
some communicators. In addition to applying the basics of
being clear, concise, consistent, and compelling when
transferring factual information, you need to be able to suc-
cessfully deliver many other messages that are intended to
affect specific situations and individuals. And we all know
how difficult it is to just do the basics.
Studies show that we spend close to 80 percent of our
time communicating each day, and more than 60 percent
of that communication is confusing, misconstrued, or even
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