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1 - INTRODUCTION






                         Successful business value realization begins with comprehensive strategic planning and management.
                      Organizational strategy can be expressed through the organization’s mission and vision, including orientation to
                      markets, competition, and other environmental factors. Effective organizational strategy provides defined directions
                      for development and growth, in addition to performance metrics for success. In order to bridge the gap between
                      organizational strategy and successful business value realization, the use of portfolio, program, and project
                      management techniques is essential.

                         Portfolio management aligns components (projects, programs, or operations) to the organizational strategy,
                      organized into portfolios or subportfolios to optimize project or program objectives, dependencies, costs, timelines,
                      benefits, resources, and risks. This allows organizations to have an overall view of how the strategic goals are
                      reflected in the portfolio, institute appropriate governance management, and authorize human, financial, or material
                      resources to be allocated based on expected performance and benefits.

                         Using program management, organizations have the ability to align multiple projects for optimized or integrated
                      costs, schedule, effort, and benefits. Program management focuses on project interdependencies and helps to
                      determine the optimal approach for managing and realizing the desired benefits.
                         With project management, organizations have the ability to apply knowledge, processes, skills, and tools and
                      techniques that enhance the likelihood of success over a wide range of projects. Project management focuses on
                      the successful delivery of products, services, or results. Within programs and portfolios, projects are a means of
                      achieving organizational strategy and objectives.

                         Organizations can further facilitate the alignment of these portfolio, program, and project management activities
                      by strengthening organizational enablers such as structural, cultural, technological, and human resource practices.
                      By continuously conducting portfolio strategic alignment and optimization, performing business impact analyses,
                      and developing robust organizational enablers, organizations can achieve successful transitions within the portfolio,
                      program, and project domains and attain effective investment management and business value realization.



                      1.7 role of the Project Manager


                         The project manager is the person assigned by the performing organization to lead the team that is responsible
                      for achieving the project objectives. The role of a project manager is distinct from a functional manager or operations
                      manager. Typically the functional manager is focused on providing management oversight for a functional or a
                      business unit, and operations managers are responsible for ensuring that business operations are efficient.



















             16       ©2013 Project Management Institute. A Guide to the Project Management Body of Knowledge (PMBOK  Guide) – Fifth Edition
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                                           Licensed To: Jorge Diego Fuentes Sanchez PMI MemberID: 2399412
                                       This copy is a PMI Member benefit, not for distribution, sale, or reproduction.
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