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McQuail(EJC)-3281-Index.qxd  8/16/2005  6:34 PM  Page 297











                  Index





                  Abbott, A., 155, 157, 158          BBC, 1, 28, 43, 106, 172
                  ABC (newspaper), 214–15, 218       Belgium
                  Abramson, J.B., 180, 184             journalism ethics, 192, 193, 199
                  accountability, 4, 7, 89–102,        press council, 193
                     194–8, 200, 201, 203              television fiction, 3, 37–45 passim, 48
                  accuracy in reporting, 6, 7          reception analysis, 74–87
                  Adorno, T., 57                       television news, 106, 107, 108
                  advertisers, 222, 224, 225–6       Ben Gurion, D., 126
                  advertising, 14, 145–6             Berezovsky, B., 224
                    hidden, 225–6                    Berger, P., 222
                    Islamist women’s                 Berlusconi, S., 179
                    magazines, 289–90                Bernays, E., 148
                  aesthetic styles, 274, 276, 277, 278,  Beverly Hills, 247
                     279, 280, 281                   Bilsky, W., 272
                  Afghanistan, 6                     Biltereyst, D., 36, 71–88
                  agenda-setting, 10, 55, 105, 144   Binark, M., 283–96
                  AIO approach, 271                  Bizim Aile, 287, 289
                  Aktas, C., 288–9                   Blumler, J.G., 11, 36, 54, 90, 104–5,
                  alliteration, 213, 218                 111–12, 114, 115, 118–24, 187–8
                  Altheide, D., 156–7, 205, 206, 208  The Bold and the Beautiful, 238, 241
                  Americanization, 37, 103, 235, 248  Bombardier, D., 236
                  Ang, I., 37, 57, 73                Booth, C., 174
                  answerability, 93, 100             Bradbury, M., 165
                  Archivo Disarmo, 210               Brants, K., 103–17, 118, 119, 122, 123
                  Armstrong, D., 155                 bribery, 198, 201, 203
                  Arslan, A., 288                    Brightness, 238, 240, 241, 243, 244
                  As the World Turns, 241            Britain, 5, 28, 118–19
                  asylum seeking, 5, 6                 cultural studies, 57
                  audience, influence on media, 228    journalism ethics, 192, 193, 199, 200
                  audience research, 1, 2, 6, 7–8, 53–88, 142  political communication, 106
                    humanistic approaches, 58, 60, 61,  television fiction, 37, 38
                       62, 64, 65, 66, 67                origin and distribution of, 40–5 passim
                    methodologies and modes of           programme weight of, 38
                       analysis, 61–4, 65, 66–7          soap operas, 43, 235, 236, 240, 241,
                    social scientific approaches, 58, 60,   243–6 passim, 249, 250, 251
                       61, 62, 64, 65, 66, 67        Broddason, T., 155–64
                    theory, 58–61, 64, 65, 66        Brookside, 245
                  Australia, 44, 45, 47, 48          Brummer, J., 93
                  Austria, 48, 192, 193, 199, 200    Bruns, T., 106, 107, 108
                                                     Bruun, L., 193, 194, 200
                  Babbage, Charles, 256–7            Bulgaria, 192, 193, 197, 199
                  Bakewell, J., 156                  Buonanno, M., 37, 46, 48
                  Balka, E., 257                     Burns, T., 158
                  Bardoel, J., 178–90                business see corporate sector
                  barter, 227
                  Barthes, R., 2, 83                 Cable News Network (CNN), 178, 181, 182
                  Barzel, I., 125–38                 cable and satellite television, 10, 27,
                  Baudrillard, J., 24                    28, 170, 172
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