Page 59 - Communication Commerce and Power The Political Economy of America and the Direct Broadcast Satellite
P. 59

Telesatel/ite Policy and DBS, 1962-1984      47

           controlled  by  established  US-based  international  common  carriers
           only- namely, AT&T.
             The US Department of Justice (DoJ), while cautious, did not form-
           ally oppose  this  prospective monopoly.  In  1961,  Lee  Loevinger,  the
           head of the DoJ, recognized that control of Comsat by the common
           carriers would, however, generate a 'natural reluctance ... [among the
           carriers]  to  take speedy action  which would  make ... [their]  facilities
           obsolete.' Loevinger compared the formation of Comsat to the history
           of US road transportation:

             Suppose  that  in  the  early  days  in  the  development  of  motor
             transportation  service  we   had  decreed  that  all  motor
             transportation  should  be  owned  by  railroads.  I  think  it  is  self-
             evident  that  we  would  not  have  quite  the  same  system  of motor
             transportation we ... have today. 29

             In  response  to  this  general  concern - particularly in  light  of the
           potentially revolutionary impact of satellite technologies on the tele-
           communications industry - AT&T Vice President James E. Dingman
           claimed that the telesatellite would never challenge the predominance
           of cable systems.  At best,  said Dingman,  outer space platforms 'will
           merely provide the means by which broadband microwave techniques
           employed for continental communications can be extended across the
           oceans  to supplement existing ... facilities . .Jo  Nevertheless,  given  the
           American  government's  general  interest  in  the  development  of tele-
           satellites,  the  organizational  and  technical  expertise  required,  the
           experience  that  Comsat's  management  would  need  in  its  dealings
           with foreign entities, and the massive overhead costs involved, Ding-
           man  argued  that  the  new  corporation could  only  succeed  if placed
           under the control of AT&T.  Moreover, if non-carriers (such as aero-
           space  companies)  were  allowed  to participate,  delays  and economic
           inefficiencies  would  be  inevitable  as  a  result  of the  imposition  of
           competing interests. 31
             Members  of Congress opposing the Satellite Communications Act
           argued that Comsat would become the  tool of AT&T,  enabling the
           domestic monopoly to control international telesatellite developments
           'to suit its purposes.' 32  As  later established in  the Act,  however,  one
           half of the new corporation was to be owned by US common carriers
           and the other half by the public - although the carriers could purchase
           up to 20 per cent of these shares. Six Comsat board members were to
           be representatives of FCC recognized carriers,  six were  to be elected
   54   55   56   57   58   59   60   61   62   63   64