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80   Chapter Four

        Table 4.2  Minimum Sample Sizes for Proportions

                                  Sample Size
          Confidence Interval
          (Margin of Error, %)    95% Confidence     99% Confidence

           ±1                     9,604             16,590
           ±2                     2,401              4,148
           ±3                     1,067              1,844

           ±4                      601               1,037
           ±5                      385                664
           ±6                      267                461

           ±7                      196                339
           ±8                      151                260
           ±9                      119                205

          ±10                       97                166







        Table 4.2 lists the relationship between sample size, margin of error, and
        confidence level.

        Determination of Sample Size for Variables Expressed in Proportions
        When the Population Is Small
        The sample size rule specified by Eq. (4.4) is based on the assumption that
        the population size is infinite or very large. In some survey studies, however,
        the population size is rather limited. For example, the customer base for a
        medical equipment supplier will consist of a number of hospitals and
        clinics; the population size will be in hundreds in the best circumstance. If
        the population size, say N, is known, then according to Rea and Parker
        (1992), the sample size n can be calculated by

                                      p − )]1
                                  Z  2  [(  p N
                          n =      a/2                           (4.5)
                                  p − )] (1
                              Z 2  [(  p +  N − )1 ∆ 2
                               a/2               p
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