Page 312 - Effective group discussion theory and practice by Adams, Katherine H. Brilhart, John K. Galanes, Gloria J
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Managing Conflict in the Small Group         295

                     automatically change the others. Suppose you decide that Vou is a jerk, so you rip
                     his criticism of your proposal to shreds. That will certainly affect Vou, who may
                     now conclude that you are a jerk who just can’t take constructive criticism. Vou may
                     then decide to escalate the conflict or try to destroy your credibility within the
                     group. On the other hand, if you indicate to Vou that you genuinely want to know
                     more about his criticism and the reasons for it, he may decide that you are an
                     enlightened, cooperative group member whom he can trust and on whose good
                     judgment he can rely. This may lead him to seek your opinions, support, and ideas
                     in the future.


                     Positive and Negative Outcomes of Conflict
                     Communication scholars concur that conflict has both beneficial and harmful
                       outcomes.  We will now examine some of these positive and negative effects.
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                     Benefits of Conflict Conflict can affect group decision making, teamwork, and
                       satisfaction. Here are several potential benefits of conflict:
                       1.  Conflict can produce better understanding of both issues and people.
                        We often assume that most people see things as we do and feel as we do, and
                        are often surprised to discover otherwise. When students realize others hold
                          differing opinions on an issue, they become uncertain about their own
                          positions, seek actively to get more information about the issue, are able to take
                        the perspective of the other students, and are better able to retain information,
                        both about their own position and those of other people.  Disagreement fosters
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                        learning about the issues.  The speaker committee discussion in the opening
                                            8
                        case about the value of entertaining versus educational speakers helped
                          members clarify their criteria for choosing speakers.
                       2.  Conflict can increase member motivation.
                        People who do not care will not expend any energy disagreeing about an issue.
                        However, when group members participate in a conflict episode, they are
                        actively involved with the issue. They are interested and excited and pay close
                        attention, so they learn more about the issue. Thus, some conflicts can be
                        motivating.
                       3.  Conflict can produce better decisions.
                        This outcome is the goal of good group problem solving. Through conflict, you
                        discover first that others disagree, then why they disagree. Pavitt and Aloia have
                        discovered that when groups agree early on, members tend to only share their
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                        preferences and not the reasons for those preferences.  Offering those reasons
                        allows groups to find flaws in reasoning, holes in arguments, factors that other
                        members failed to consider, or hidden profile biases that were ignored. Thus,
                        you help the group prevent mistakes. One of us belonged to a campus staff
                        charged with developing a plan for cutting costs at a commuter campus. The
                        developer of the plan recommended closing the snack bar at 5 pm. Another
                        member of the staff countered that closing at 5 pm would leave many evening









          gal37018_ch11_291_320.indd   295                                                              3/28/18   12:38 PM
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