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insights regarding how to handle the communication. In addition,
those who help to formulate it usually give it active support.
v. Beware of the overtones as well as the basic content of the message: the
listener will be affected by not only what is said but also how it is said.
Voice, tone, facial expression, and choice of language, all influence the
listener’s reaction to the communiqué.
vi. When possible, convey useful information—people remember things
that are beneficial to them. If the manager wants subordinates to read
the message, he or she should phrase it so that it takes into consider-
ation their interests and ends as well as the company’s.
vii. Follow up on communication—the manager must solicit feedback in
ascertaining whether the subordinate understands the communiqué,
is willing to comply with it, and then takes appropriate action.
viii. Communicate with the future as well as the present in mind: most
communications are designed to meet the demands of the cur-
rent situation. However, they should be in accord with the long-
term goals as well. For example, communiqués designed to improve
performance or morale is valuable in handling present problems.
Yet, they also serve a useful purpose in promoting long-run organi-
zational efficiency.
ix. Support words with deeds: when managers contradict themselves
by saving one thing and doing another, they undermine their own
directives. For example, an executive who issues a notice reminding
everyone to be in the building by 8.30 a.m., while he or she continues
to show up at 9.15 a.m. should not expect anyone to take the notice
seriously. Subordinates are always cognizant of such managerial
behaviour and quickly discount such directions.
x. Be a good listener—by concentrating on the speaker’s explicit and
implicit meanings, the manager can obtain a much better under-
standing of what is being said.
SUMMAR Y
• Communication is essential for the psychological survival of the
human beings. It is the emotional sine qua non of human beings.
• There are several barriers to effective communication such as criti-
cizing, labelling, diagnosing, ordering etc. These barriers function
as a blockade to communication which results in problems in
communication.
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Modified Date: Thu, Jun 23, 2011 06:27:12 PM Output Date: Thu, Jun 23, 2011 07:58:29 PM
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