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                                        The Income Statement: The Flow of Progress
                               Sales
                                                                                       475,000
                               Cost of Sales
                                       Gross Profit                                   $650,000
                                                                                       175,000
                               Operating Expenses
                                   Engineering                                 25,000
                                   Sales and Marketing                         76,000
                                   General and Administrative                  37,000  138,000
                                       Operating Income                                 37,000
                               Other Income and Expenses                               (5,000)
                                       Income Before Expenses                           32,000
                                                                               24,000
                               Income Taxes                                             12,800
                                       Net Income                                       19,200
                                       Earnings per Share                               $0.10

                                       Fully Diluted Earnings per Share                 $0.08

                              Figure 4-1. The Wonder Widget income statement
                               offers for sale in the normal course of business. This means we
                               don’t include the sale of surplus equipment off the shop floor,
                               because that’s not our business. We also don’t include the sale of
                               a building that we’re not using anymore (unless our business is
                               buying and selling buildings). It also means, as noted above, a
                               sale that has been completed, an irrevocable transaction for
                               which the customer is required to pay.
                                   Depending on your business, sales might be called different
                               things on your income statement. Sales of services are often
                               called revenue, although the terms mean pretty much the same
                               thing, and there are no real differences in the rules between
                               sales of products and sales of services. We will use the terms
                               interchangeably in this book.

                               Cost of Sales: What It Takes to Earn the Sale
                               The cost of sales is, logically, the costs directly related to deliv-
                               ering on the sale. It always includes the cost to make or buy the
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