Page 180 - Marky Stein - Get a Great Job When You Don't Have a Job-McGraw-Hill (2009)
P. 180

Fearless Interviewing


            Marie first telephoned me on a Wednesday sounding upset and
            confused. “I’ve blown the seventh interview in two months. I
            think I need an interview coach.”
                “I just can’t understand it,” she continued. “I had my résumé
            done professionally. You should see it. It can’t have to do with my
            appearance. Every time before I go to an interview, I get my hair
            done, I have a manicure, and I always wear my best suits. I real-
            ly don’t know what to think. It makes me wonder if I’m in the
            wrong profession! If another person with less experience gets the
            job instead of me again, I’m literally going to scream!”
                Marie faxed me her résumé the day before our appointment
            together. On paper, she looked terrific. It was clear from her
            résumé that she had a 10-year background in sales, had managed
            over 75 people, and had handled some formidable accounts of
            up to several million dollars each. Given the right presentation at
            an interview, Marie could probably have her pick of a number of
            sales positions in the tech industry.
                She came for her coaching appointment on a Friday. In the
            first few seconds, it was clear to me that she had excellent social
            skills. Her greeting was professional, and she had a winning smile
            and a firm businesslike handshake. She looked me straight in the
            eye and stood tall, appearing to have a lot of confidence. She was
            dressed and accessorized impeccably. There certainly was noth-
            ing not to like about her. It was clear to me from the outset that
            first impressions were not her problem.
                Marie and I decided that we would do a mock interview
            where I would play the interviewer and she would play herself.
            The first question I asked her is probably the most common first
            question asked in any interview: “Tell me about yourself.” I fol-
            lowed with some other common questions like, “Tell me about
            your skills,” and “What is your greatest strength?”



                     What evidence did I have that she was, in fact, a
                   top performer? How did she plan to apply her skills
                            to make profits for my company?



                Marie’s answers to my questions, though technically correct,
            were fraught with generalities and gave only a vague impression


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