Page 290 - Global Project Management Handbook
P. 290

PROJECT MANAGEMENT FOR OUTSOURCING DECISIONS  14-15

        without decreasing revenue, adds value to the company. In most cases, stock prices go up
        with the announcement of an outsourcing decision, reflecting the anticipation of an
        increasing return in the future. In reality, shareholder satisfaction is one of the biggest
        drivers behind outsourcing decisions. Even though shareholder pressure cannot be
        neglected, it is important for company management to remain objective and not take
        unnecessary risks in their decisions.
        Relationship Management.  Four fundamental characteristics give shape to an out-
                        19
        sourcing relationship :
        ● Depth of the relationship. Depends on the criticality of the outsourced job. As the
          job gets closer to the core business process, greater depth is required.
        ● Scope of the relationship. Depends on the nature of the work outsourced.
        ● Choice of asset to use. Depends on the firms’ ability to invest in asset development.
        ● Choice of business culture to adopt and exploit. Depends on which culture will enable
          a better and faster achievement of the objectives.
           In order for an outsourcing process to survive, the relationship characteristics should
        be defined before the transition starts in lower organizational levels. Trust and communi-
        cation are needed from the very beginning. Differences in style and culture are unavoid-
        able, but as long as the parties recognize such differences, they can agree on common
        approaches. As part of the collaboration, both the outsourcer and the vendor should share
        responsibilities for the transition stage while setting goals and standards. A strong rela-
        tionship will support the changes that company will face in the next stages, and it is also
        an essential element for a long-term and productive business process where all of the par-
        ties get the maximum value through a win-win situation.
           Problems during the implementation stage should not be neglected in view of the fact
        that even the smallest disagreements may grow into serious crises in the long run. The
        project team should treat these problems in an organized manner with confidence and
                                                                    20
        reliability. Cheung presents a dispute-resolution approach consisting of six steps : pre-
        vention, negotiation, standing neutral, nonbinding resolution, binding resolution, and liti-
        gation. These steps should be followed in order such that binding resolution and litigation
        are used only if the previous methods fail because they are harsher applications.
           Clear and exhaustive documentation prevents ambiguity and serves as a reference for

        management of future relationships, minimizing miscommunication between parties. All
        processes through the process need to be documented in every detail. Comprehensive
        documentation not only supports a tight communication between vendors but also helps
        to resolve disagreements that are likely to occur.
           Smooth transition is vital for the success of an outsourcing project. Involvement of
        many stakeholders makes it more complex and fragile. While the changes are actually
        implemented, every stakeholder is concerned about his or her own situation. Some
        employees feel one minute away from losing their jobs and resist the change, whereas
        executives and shareholders see it as a cost-reduction effort and favor the change.
        Studies show that the reason behind most failed change projects is inadequate consid-
                                     21
        eration of people and communication. Miscommunication and lack of employee sup-
        port cause prolonged training and testing phases. Today, a major proportion of
        American workers are oversensitive to any kind of decision process that may lead an
        outsourcing decision. Job security was a governing issue in the 2004 elections and
        continues to be overriding in media. As a result, employees who are in the process of
        transferring their jobs overseas are more reactive to the change and can resist one-to-
        one training. Overcoming the resistance barrier is not easy but can be achieved by
        communicating with people and ensuring retraining programs and career-development
   285   286   287   288   289   290   291   292   293   294   295