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Project Ideation • 83

• Safety
• Technological
• Goal and objectives of the project
• Pro forma time frame
• Pro forma budget
• Project manager’s authorization
• Project assumptions and constraints
• Sponsor’s signature

The project charter is not (nor should it be) a complex document. In keep-
ing with the simplicity of the document, to make a project charter green
all one has to do is add a “green statement” to the document. Examples of
green statements to include in a project charter are:

• We are fully committed to include green components when making
project decisions.
• A project run with green intent is the right thing to do. 6
• Begin with the end in mind. But which end? Most project managers
think of the “end” of their project as that time when the deliverable
is delivered and the customer is happy with that deliverable. In this
case, the end is the final disposal of the deliverable as well as the
project resources.

Another green statement that has powerful implications is a commit-
ment to spending money on making the project’s process and product
as green as possible. There could be a line item in the pro forma bud-
get allowing for a certain percentage of the final budget to be set aside
for greening the project. For example, there could be a line item for
greenality assurance testing or consulting for the project product or
process. There are a plethora of reputable consulting companies that
can assist in providing this type of assurance. We provide some refer-
ences in Chapter 14.

the initial ProjeCt kiCkoFF meeting
Once the ideation phase is just about complete, there needs to be a way
to “get the word out.” The best way to do that is a project kickoff meeting.