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Sawhney, Mohanbir, 13, 60, 80, 219 Thinkplace (IBM), 133
Schmelkin, Nancy, 30, 208–209 Thompson, John, 186
Schmidt, Eric, 183–184 Thompson, Mark, 230
Schumpeter, Joseph, 15 3Com, 243
Science (Bush), 20 3M, 183, 244–245
Senior executives: Titan Watches Limited, 67
assuming buy-in of, 194 Toyota Motor Corporation, 78
leadership by, 177–188 Transition and scaling challenge, 4, 163,
as sponsors, 212–213 166–172
Separate development organizations, 20, Truman, Harry S., 20, 240
241–246 Turgot, Anne-Robert-Jacques, 19
Service innovation, 53 Twain, Mark, 49
Shepherd, Dean, 7
Smith, Fred, 81 Uncertainties, 86–88, 91–94
Snyder, Nancy Tennant, 104, 105, 107 Unleashing Innovation (Snyder), 104
Solutions innovation, 63–64 UPOD (underpromise, overdeliver), 41
Sony, 2 Uppal, Paroo, 203, 205, 206
Sources of Innovation, The (von Hippel),
246 Välikangas, Liisa, 226, 249
Spencer, William, 240 Value capture innovation, 65
Spin-outs, 24 Value proposition (see Defining target
Starbucks, 6, 59 customers and value proposition
Start-up companies, 8, 25 step)
Stealth technology, 179, 188–191 Venture capital, 21, 39, 248–249
Strategic priorities, 43–44 Virgin Mobile USA, 64
Strategic vision, 139–141 Vision, 139–141
Strategy, 137–138 (See also Choosing a Von Hippel, Eric, 246
model)
Structuring of Organizations, The Wal-Mart, 15
(Mintzberg), 7 Wawa, 56–58
Su Yong, 107 Werbach, Kevin, 6
Success Built to Last (Porras, Emery, Whirlpool Corporation, 21, 103–108
Thompson), 230 White, David, 45
Supply chain innovation, 66–67 White, Miles D., 191
Sustainability of strategies, 54–55 Whitwam, Dave, 104–106
Wolcott, Robert C., 13, 60, 217,
Target customers (see Defining target cus- 224–225
tomers and value proposition step) Wood, Richard “Dick,” 57, 58
Tassimo Hot Beverage System case study, Wozniak, Steven, 243
73–75
Technical intensity/breadth, 152 Xerox Corporation, 242, 243
Technical uncertainty, 91–92
Technology-based product innovation, 15 Yaun, David, 6
Telecommunications equipment, 11–12 Yunus, Muhammad, 23, 229
Tellabs, 11, 12, 51–52
Terman, Frederick, 241 Zara, 66–67
Theory of Economic Development, The Zimmer (company), 96–99
(Schumpeter), 15 Zimmer Institute, 97–98