Page 53 - How to Motivate Every Employee
P. 53

Don’t worry about employee
                                 retention
                                       Retain your employees









                                 For a manager, it all comes down to keeping the people who keep
                                 your business in business. Is your culture one that turns people on
                                 and  gets  them  excited  about  coming  to  work?  Are  all  employees
                                 treated  with  dignity?  Do  their  jobs  have  a  meaningful  purpose?
                                 That’s important to retaining your best employees. It’s only natural
                                 that people want to work and stay at a place that embraces caring
                                 and respect for others.
                                    When you hire and invest in people, you create a valuable asset,
                                 and you want to hold on to them and keep them feeling motivated.
                                 So what have we found out about doing this? Research and surveys
                                 have proven time and again that it’s not about the money, titles, or
                                 shareholder value. And let’s face it, you may not have much power to
                                 control those aspects anyway. It all comes back to creating an envi-
                                 ronment where people want to work and will do just about anything
                                 to get hired and keep their jobs.
                                    Managers who understand this work toward building a reputation
                                 in their organization that says, “Everyone wants to work here.” The
                                 Men’s Wearhouse is a good example of high employee retention. New
                                 hires spend about four days in one of the 30 sessions held yearly at
                                 the corporate university. The cost to the company? A cool million.
                                 The return on investment? Lower turnover than any of its competi-
                                 tors in the industry. And all managers know that the hiring process is
                                 complicated, time-consuming, and filled with uncertainty. Minimize

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