Page 49 - How to write effective business English your guide to excellent professional communication by Fiona Talbot
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38     How to Write Effective Business English

               Imagine for example, a manager has asked an employee how
             they plan to write up the minutes of a meeting held earlier that day.
             The employee e-mails back:

               ‘I’ll be recording what everyone says and then writing this up
               afterwards, for circulation to all who attended. I hope you find
               this helpful.’

             That’s certainly concise writing but it’s not effective. How much
             more helpful to the manager would be a considered, structured
             response along the lines:
               ‘I propose to:

             ● ● write up all material points;
             ● ● indicate what items were closed (needing no further action);

             ● ● indicate what actions are ongoing, and who does what, when;
             ● ●  write an action plan and ensure everyone who needs to know
               does – which may be more than just the people who attended
               the meeting.’
             Understand your strengths in thinking through the brief; your
             ideas, your disruptiveness (in the sense of innovating change for
             the better!) and write with structured points aimed at producing a
             good end result. It’s a habit you can easily slip into.
               On a practical writing level, too many exclamation marks and
             emojis may not go down too well, even if the organization sees this
             as acceptable amongst peers. Different emojis work better for some
             cultures than others, and do be aware that some colleagues or
               clients (for example some people on the autism spectrum) may
             struggle to identify expressions in emojis. The right words work far
             better for them.
               Also, some cultures and organizations will actually see emojis as
             entirely off limits. Check what’s acceptable where you work or
             plan to work.
               Very importantly, never forget that respectful language pays
             dividends across all scenarios.
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