Page 79 - Museums, Media and Cultural Theory In Cultural and Media Studies
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                  the peephole recalls popular Victorian optical devices such as the kinetoscope
                  and the zoetrope. Peepholes also link the history of hands-on exhibits with
                  theatrical techniques. Kiesler had used a peephole as early as 1922 in his stage
                  design for Karel Capek’s R.U.R. at the Theater am Kurfürstendamm in Berlin.
                  In that show, the peephole mimicked a large camera shutter. In 1939 he used a
                  similar device in the ‘Screen-O-Scope’ which replaced the theatre curtain in the
                  Guild Hall Cinema, New York (Huhtamo 2002: 9). But it is in Duchamp’s final
                  work that the peephole device is used to its full potential. Étant Donnés (1946–
                  66) is a scene of a splayed female body in front of an illuminated landscape and
                  viewed through two peepholes in an old wooden door. Produced in New York in
                  a period when art was dominated by American abstract expressionism, it
                  rejects the emphasis on the picture plane in favour of a diorama-like scene – the
                  woman’s body is made of leather stretched over a metal armature, the
                  landscape painted on glass and backlit – and it recalls the layered illusion of
                  space in classical perspective painting, yet it is also disturbingly pornographic,
                  implicating viewers in the scene before them.
                    Kiesler’s elaborate peephole devices could be seen as subordinating the arte-
                  fact to the display device, as science centres would do later. The art historian
                  Lewis Kachur has commented that the peephole regiments the spectatorial
                  experience (2001: 201). Certainly it offers the thrill of an individualized experi-
                  ence, otherwise unavailable unless one was alone in the exhibit, but it also
                  forces a certain self-reflexive attitude on the spectator. It directs the visitors’
                  attention whilst making the act of direction explicit. Stepping up to the peep-
                  hole and laboriously turning a wheel, or pulling a lever, visitors cannot forget
                  the act of viewing and their own voyeuristic positioning and simply imagina-
                  tively immerse themselves in the illusion, as they might looking through the
                  invisible fourth wall into the tableau or diorama, or through the proscenium
                  arch of the theatre. In this sense it is related to other devices that wrote the
                  visitors’ presence into the space, such as the cut-out footprints used by Bayer at
                  the Bauhaus exhibition and the pointing hand device which directed visitors
                  through the display. In these devices, which Bayer used repeatedly, the imagined
                  viewer’s body is inscribed into the space in the form of pictorial representations
                  of hands, eyes and footprints.
                    American journalists responded to European exhibition designers’ use of
                  popular culture vocabulary with disdain. They commented unfavourably on the
                  peepholes in Kiesler’s Guggenheim gallery (‘a kind of artistic Coney Island’)
                  and on the use of cut-out footsteps on the  floor (a  ‘cheap sidewalk device’)
                  in Bayer’s Bauhaus exhibition at MoMA (cited in Kachur 2001: 201 and
                  Staniszewski 1998:145). It is possible that these criticisms derive from the differ-
                  ent histories and expectations of the art museum in Europe and the United
                  States. The European avant-garde attempted to overcome the separation
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