Page 339 - How America's Best Places to Work Inspire Extra Effort in Extraordinary Times
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326B    RE-ENGAGE

                               Short-Term Actions  Longer-Term Actions
                               (Climate)          (Culture)
          Manager-
          Driven Actions
























        :   TANGIBLES VERSUS INTANGIBLES


        As you consider what actions to take, keep this in mind: actions that
        produce decidedly tangible outcomes, such as increasing pay or ben-
        efits or hiring more staff, are more tempting to select. Why? Because
        of their very “tangibleness”. We can point to them as evidence to the
        workforce that we have done something immediate, real, and con-
        crete. If you have evaluated that these tangible actions are indeed the
        right ones—the most likely to engage targeted talent, the most sup-
        portive of business objectives, and cost effective—then you can feel
        some confidence in implementing them.
           But it is highly likely that you will need to also implement some
        less tangible practices—for example, communicating company goals
        more clearly, recognizing managers who allow valued employees to
        move elsewhere in the organization in order to remain challenged,
        or training managers to conduct “stay” interviews with their direct
        reports. If dissatisfaction with pay is your issue, the engagement ac-
        tions may be both tangible and intangible; increasing pay would be
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