Page 339 - How America's Best Places to Work Inspire Extra Effort in Extraordinary Times
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326B RE-ENGAGE
Short-Term Actions Longer-Term Actions
(Climate) (Culture)
Manager-
Driven Actions
: TANGIBLES VERSUS INTANGIBLES
As you consider what actions to take, keep this in mind: actions that
produce decidedly tangible outcomes, such as increasing pay or ben-
efits or hiring more staff, are more tempting to select. Why? Because
of their very “tangibleness”. We can point to them as evidence to the
workforce that we have done something immediate, real, and con-
crete. If you have evaluated that these tangible actions are indeed the
right ones—the most likely to engage targeted talent, the most sup-
portive of business objectives, and cost effective—then you can feel
some confidence in implementing them.
But it is highly likely that you will need to also implement some
less tangible practices—for example, communicating company goals
more clearly, recognizing managers who allow valued employees to
move elsewhere in the organization in order to remain challenged,
or training managers to conduct “stay” interviews with their direct
reports. If dissatisfaction with pay is your issue, the engagement ac-
tions may be both tangible and intangible; increasing pay would be